Want someone to vote? Reach out to members of his or her household.

Do members of the same household share similar voting behaviors because of their influence on each other?
 
Background
 
There have been studies showing that members of the same household share similar voting behaviors on average.  Researchers performed a face-to-face canvassing experiment in various cities.  They visited households with two registered voters.  Residents who answered the door received either a Get Out the Vote message or a recycled pitch.  Then they looked at whether or not the person in each household who did not answer the door went to vote.
 
Results
 

• 60% of the households passed on a propensity to vote to other members of the household.
• It is likely that civic participation norms are adopted within households.
• It is likely that couples grow more similar over time in their voting behavior.

 
Link to Study